Premiere: Paul Loren reminds us to “Hold On To Christmas”

NYC crooner Paul Loren today releases his new holiday song, “Hold On To Christmas,” with an accompanying video is a wistful love letter to NYC. The song fits the holiday season this year just right, a gentle and passionate voice asking us to hold on, something we’ve all needed to do throughout this hectic 2020.

Filmed walking throughout the city (socially-distanced of course), Loren strolls among Christmas trees, holiday decorations and ice skaters, reminding us that the simple pleasures in life can fill us with the holiday spirit.

A native New Yorker, Paul was raised on a rich legacy of soul, classic pop, as well as the Great American Songbook, and in those musical idioms he feels most at home. Loren takes elements from early R&B, jazz and Brill Building pop, crafting his music with an ear towards timelessness.

Loren released “We’ll be Together Again” in July, and previously his song “Gonna Take a Little Time”- filmed at an indoor shuffleboard hall in Brooklyn complete with tiki drinks and bowling shirts – premiered on in 2019. Loren has performed on The Tonight Show with Jimmy Fallon and for Jennifer Lopez at her birthday gala.

Leading a new generation of soulful crooners, Paul Loren is a singer, songwriter, producer and consummate entertainer.

I started singing at 3 years old along with the little 45rpm records my mom would play and start ed playing piano at 4 years old. The voices I remember most and identify with are Ray Charles, Frankie Valli, Sam Cooke, Sinatra, Aretha, Otis, and Tony Bennett. Growing up in New York, Billy Joel was also a big influence.

Paul Loren

The last few years have been filled with a series of breakthroughs for Paul as he performed on his first National Tour in support of Brendan James, opened for “The Temptations” as part of Stamford’s Summer Concert Series “Wednesday Night Live”, and sold out Joe’s Pub at the Public in NYC multiple times.

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