Manhattan-born pop/r&b singer, Austin Jay, brings the heat with his latest single, “Loving on You.” Released in anticipation of his debut EP, “Loving You” follows the release of “All I Wanna Do,” his debut single. In a short period of time the passionate wailer has amassed over 50 thousand streams on each of his singles.
After graduating from Morehouse College in Atlanta, Austin Jay embarked on his musical career. Classically trained in piano and voice, he earned his promising newcomer status in 2019 with covers of Khalid’s “Location” and Billie Eilish’s “Ocean Eyes” gaining a significant following on Instagram for his soulful and imaginative Gen- Z reinterpretations of popular songs.
Stylistically, Austin Jay can fill a void within the r&b realm. While the too-cool-for-school crooners have their place, they don’t fully encapsulate the love and vulnerability that r&b is rooted in. A proper love ballad requires a certain kind of indifference to public perception. A generational trend that Austin Jay is aware of, yet embraces.
Loving on You is about the infatuation of new love. It’s about finding someone that you really care about and telling them, and not being ashamed of love. A lot of people think dramatic declarations of love are corny/cheesy, but really it’s healthy and needed more in life.
– Austin Jay
On “Loving On You” Austin Jay reverts to the impassioned, romance-laden croons of r&b’s heyday. In fact, the music video itself is a nod to r&b hits of the past, as Jay shirtless-ly serenades his love interest on a secluded California beach.
Despite his r&b talents, Austin sees himself growing into the likes of Dominic Fike, Khalid, and Bruno Mars, an aggressive, all-genre artist with strong vocals. He performed as the lead singer of the nationally touring band ‘Earth to Mars’, growing his fanbase and earning his performance chops. Now a more complete artist, Austin Jay looks to cement himself as a player in the r&b world.
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