Two girls, one from Boston the other from Jakarta, Indonesia, sit down at a cafe in Austin with a Swedish synth-pop duo and their British PR agent, discussing a song remixed by a Spanish DJ in Syracuse. It’s safe to say that SXSW really crosses borders.
A surge of nostalgia fills the room as she takes the duo back to the bar where she first met Leo. “Neither of us knew that the other made music, but we bonded over the song “Venus in Furs” and clicked immediately”, spills Ionna. Over the course of an hour, Ioanna dished on the inspiration behind her edgy fashion choices, laser harps and growing up in South East Asia. The gracious singer songwriter talks about her upcoming projects and her collaboration with fashion designers on holographic I O Echo kimonos. After learning the intimate details behind the eccentric artists creativity the two packed up their mic and ventured across the street to hear about another’s.
Only hours later, the two put their life motto into practice as they marched purposefully to each and every +21 venue determined to get in. Five rejections and failed attempts at pulling the we-know-the-manager card later, the two did what any two girls would do to get in (and no, they didn’t pull up their shirts to get in if that’s what you’re thinking). They took the road less traveled, i.e. the dark alleyway that led to the back door. Let’s just say they pulled a G.I. Jane but got to keep their hair. As it turns out, La Zona Rosa is much more fun when you’re inside, falling victim to Rudimental’s jazzed out drum and bass Meg, being the heavy bass line fiend that she is, decides to stay backstage at the venue to watch 12th Planet, UZ, and Baauer do the real-live Harlem Shake while Laura gets religiously overpowered by her Faith…Paloma Faith, that is. She decides to head over to Eighth Street to the Central Presbyterian Church to catch the British songstress in person.
Though being chased down four blocks by a homeless man while navigating her GPS was a little more than Laura had bargained for, it was well worth seeing the performer take the altar in her all her glittering glory. The church resonated with hits like “Agony” and the singer got hearts racing as she raced down the pews in her Christian Louboutins with the grace of a goddess and a Chelsea Handler-esque sense of humor.
The best part about SXSW is never knowing whats in store! Stay tuned for tales from day 3 of #LostinAustin. For more details, follow @themegandlaura